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SCIENTISTS CLOSER TO CREATING 3D COMPUTER MODEL OF A CELL

“It will give us … the ability to understand mechanisms of drug action, which will be a tremendous boost to our efforts at drug design” researcher Ilya Vakser said.By Brooks Hays   |   Oct. 5, 2016 at 2:01 PM LAWRENCE, Kan., Oct. 5 (UPI) — The creation of 3D computer model of a human […]

WORLD-LEADING PARATHYROID SURGEON DISCUSSES IMPORTANCE OF MEDICAL ANIMATION

PHYSICIAN CALLS INVESTMENT IN VIDEO “ONE OF THE MOST IMPORTANT BUSINESS DECISIONS WE HAVE EVER MADE.” Jim Norman, MD, is one of the world’s leading experts on parathyroid disease. He and his team perform around 3,400 parathyroid surgeries per year at the Norman Parathyroid Center in Florida. Dr. Norman is a big believer in using […]

THE IMPORTANCE OF A COHESIVE INTERNET STRATEGY (KEY TAKEAWAYS FROM HCIC 2016)

The healthcare industry continues to evolve and adapt to emerging digital trends. This year’s Healthcare Internet Conference was an insightful opportunity to learn what practices are garnering the best results for healthcare marketers across the United States. The key takeaway this year was the importance of having a cohesive Internet strategy. Every hospital needs a […]

MARKETING YOUR HEALTHCARE ORGANIZATION

In the healthcare industry, marketing is a must. Whether you work at a health system, hospital, clinic, or physician practice, they all need marketing. Changing audiences and new technologies, however, mean that healthcare marketing needs to evolve. Every actionable marketing strategy should include a few staple components that you can build around to create a […]

SURVEY RESULTS IN MEDICAL DEVICE AND PHARMACEUTICAL MARKETING

In 2013, Grey Matter Marketing conducted a survey of workers in either the medical device or pharmaceutical and diagnostics fields, which revealed some remarkable statistics: Almost 20% responded that they had made no digital marketing efforts. Only 2/3 of those surveyed said they would do so in the next few years. 50% do some digital […]

3D MEDICAL IMAGING & ANIMATION ARE CHANGING HEALTHCARE

Medical science is constantly evolving. New techniques, procedures and technologies are introduced, adapted, perfected and finally adopted, helping advance the art and science of medicine continually. Regardless of the nature of such changes, the goal remains the same: to improve patient outcomes, advance research and enhance the teaching of best practices. Three-dimensional (3D) medical imaging […]

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